Nova Brand
project overview
Nova Brand approached us to develop a distinctive brand identity that could establish a clear and memorable presence. The goal was to create a visual system that reflected the brand’s character while remaining flexible across different applications.
We focused on defining the brand’s visual direction, from its core identity to the elements that shape its overall perception.
Category
Brand Identity
Project Time
2 Months
The Challenge
The brand lacked a consistent visual language across its communication. Its existing elements felt disconnected, making it difficult to establish a recognizable and cohesive identity.
The challenge was to create a system that felt unique while remaining practical and consistent across different touchpoints.
Our Solution
We developed a complete visual identity built around a clear brand direction and consistent design principles.
From typography and color to graphic elements and supporting assets, every component was designed to work together as one recognizable system.
Design process
Nova Brand approached us to develop a distinctive brand identity that could establish a clear and memorable presence. The goal was to create a visual system that reflected the brand’s character while remaining flexible across different applications. We focused on defining the brand’s visual direction, from its core identity to the elements that shape its overall perception.
Research
Understanding the brand and its audience
Strategy
Defining the brand direction
Concept
Exploring visual identity concepts
Identity
Crafting the core brand system
Refinement
Finalizing and preparing brand assets
Project Deliverables
The project delivered a complete website redesign, including a refined visual direction, responsive layouts, intuitive navigation, and a more cohesive digital experience aligned with Horizon Studio’s evolving brand.
Project Impact
The project delivered a complete website redesign, including a refined visual direction, responsive layouts, intuitive navigation, and a more cohesive digital experience aligned with Horizon Studio’s evolving brand.